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previous | next WelTec Web Design
Wellington Institute of Technology needed to carry out an online marketing campaign for student recruitment. Eden Design provided art direction and design for their online Careers Quiz, including online advertising and email marketing. The Objective: Communicate WelTec’s practical and hands-on approach to learning for youth whilst communicating smartness and education. Hint to the range of subjects and higher qualification levels on offer.
The Idea: The wealth of learning with WelTec is fun, practical, and diverse for young people.
The Solution: A strongly visual approach was decided. Vibrant graphics represent broad subject matters. They are playful and youthful through their colourful range and grunge treatment, whilst retaining a smart and educational air.
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