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Spinal Publications
Sales Brochure
The Objective: Inform those with back and neck pain that they can self-manage their pain through learning and practicing the world renown, accredited McKenzie Method.
The Idea: The brochures will be found in doctors’ surgeries, physiotherapist clinics, and other health centres. The idea was to capture attention through creating a unique brochure front; provide facts, figures, awards, and other information validating the world-renown success of the McKenzie Method; and provide a compelling and clear call to action: “These books should be in every home in New Zealand. Simple, effective and important to the long term back and neck health of every member of your family. Books found at most leading book shops or order online.”
Testimonial
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