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previous | next A Grade Brand Identity & Collateral
A Grade are a well established automotive business on the Kapiti Coast with a recent tyre and lube business addition.
The Objective: Create a logo identity, slogan, and collateral that embodies A Grades traditional “local” service and modern technology approach.
The Idea: A balance between modern and tradition created through a typeface that is technological and reminisce of 1950’s metal lettering on automobiles.
We communicated A Grades personal "local" service through a unique photo collection seen on the back of their business cards.
Testimonial
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